Twitter has announced that it is phasing out its legacy blue ticks on April 1, 2023. While this may sound like an April Fool’s prank at first, it is not. The company has confirmed the development through a post from its official Twitter verified handle. It has also updated its support pages to reflect the change.
The company wrote, “As of April 1, we are ending our legacy verification program and accounts verified under the previous criteria (active, notable, and authentic) will no longer retain the blue checkmark unless they are subscribed to Twitter Blue.” Do not take.” In an update on a support page.
Users who want to keep their blue tick after the change from April 1, 2023, will have to opt for Twitter’s premium, Twitter Blue subscription service. For the unversed, Twitter Blue costs Rs 6,800 annually or Rs 650 per month on the web and Rs 9,400 annually or Rs 900 on the Android and iOS mobile apps.
On April 1st, we will begin phasing out our Legacy Verified program and removing the Legacy Verified checkmark. To have your blue checkmark on Twitter, people can sign up for Twitter Blue here: https://t.co/gzpCcwOpLp
Institutions can register https://t.co/RlN5BbuGA3,
– Twitter Verified (@Verified) March 23, 2023
https://platform.twitter.com/widgets.js
While Twitter’s decision to phase out its legacy blue ticks may seem a bit sudden, the move was announced by the company’s CEO Elon Musk in December last year. At the time, Musk said the old blue ticks were “corrupt and non-sensational” and that the company would remove them entirely in the coming months.
In a few months, we will phase out all legacy blue checks. The way he was dismissed was corrupt and absurd.
— Elon Musk (@elonmusk) December 12, 2022
https://platform.twitter.com/widgets.js
Now, nearly four months later, the company is all set to shut down the feature for good. It is also replacing it with different colored tick marks which will help in identifying the nature of the account. A blue tick mark means the account has an active Twitter Blue subscription and meets the company’s eligibility requirements. A gold tick mark means the account is an official account of an individual or business. Similarly, the company is reserving gray checkmarks for government and multilateral accounts.
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