The New York Times Buys Viral Word Game, Wordle


The viral word game Wordle has taken the internet by storm. It appears that The New York Times (NT) believed the game to have great potential and decided to buy it.

The NYT buys the popular word game for an undisclosed seven-figure amount. Given the growing popularity of Wordle, we all predicted it a long time ago, didn’t we?

Developer and software engineer Josh Wardle announced the deal on Tuesday via microblogging site Twitter. Wardle said the game’s success has been “a bit overwhelming”, and he is “incredibly pleased” to announce the deal with the NYT.

Wardle added, “Long admired the NYT’s approach to their game and the respect with which they treat their players.”

The publication said that Wordle will initially be free-to-play. This indicates that you may have to pay a subscription amount to the NYT in order to run Wordle.

What is Wordle?

Wordle is a word game that requires you to guess a five-letter word in six attempts. Every day a new puzzle is available and once solved users can also share it on their social media platforms. Here’s how to play the word game.

Step 1: Visit the Wordle website and guess the word.

The website shows three colors – Yellow, Green and Black.

Yellow: The word is in wordlay, but its location is incorrect.

Green: Wordle has a guessed word, and the placement is correct.

Black: The word you guessed is not in ‘word of the day’.

Step 2: Enter a 5 letter word.

Step 3: Once you click on enter, the website will show letters in yellow, black and green colour.

Step 4: Guess the next word around the yellow and green words.

Step 5: Think until you find the right word. Notably, you only get six chances.

In an official statement, the NYT said, “The Times is focused on becoming an essential membership for every English-speaking person trying to understand and connect with the world. The New York Times Games are a key part of that strategy.”

“Our games already deliver original, high quality content and experiences every single day. Wordle will now play a part in that everyday experience, helping millions more people around the world to meet their daily news and life needs. Another reason to turn to The Times.”

Wordle first appeared on BGR India, after the New York Times bought the viral word game.

Leave a Reply