Spotify acquires Dublin-based Kinzen for taking down harmful content


Popular music streaming platform Spotify has announced that it has acquired Dublin-based Kinzen, a global leader in protecting online communities from harmful content.

Kinzen’s advanced technology and deep expertise will help Spotify more effectively deliver a secure, enjoyable experience across platforms around the world, the platform said.

Spotify acquires Kinzen to protect against harmful content

“We have had a long-standing influential and collaborative partnership with Kinzen and its extraordinary team,” Dusty Jenkins, Spotify’s Global Head of Public Affairs, said in a blog post.

“Now, working together, we will be able to further improve our ability to detect and address harmful content, and importantly, in a way that better considers the local context,” Jenkings said. he said.

The platform said that its current partnership with Kinzen, which began in 2020, is critical to enhancing its approach to platform security.

The company’s unique technology is particularly suited to podcasting and audio formats, making Spotify’s value clear and unmatched. Kinzen was founded in 2017 by ine Kerr, Mark Little and Paul Watson. Kinzen aims to protect the public conversation from “dangerous misinformation and harmful content.”

The Kinzen team combines machine learning and human expertise for Spotify to analyze potentially harmful content and hate speech across multiple languages ​​and countries – backed by analysis from leading local academics and journalists.

With this partnership, Spotify can avoid controversies like Joe Rogan’s podcasts. For the unaware, Spotify’s Joe Rogan podcast was accused of spreading misinformation about COVID-19 vaccines. 270 physicians and scientists wrote open letter Asking to be assigned to Spotify platform rules To avoid such situations. Many celebrities such as Neil Young and Joni Mitchell had their album taken off the stage in protest.

Following this, Spotify announced that it would issue a content advisory on podcasts discussing anything about COVID-19.

-With inputs from IANS

Spotify has acquired Dublin-based Kinzen to allow harmful content to be featured on BGR India for the first time.

Read full article here

Leave a Reply