Samsung forays into the metaverse with new virtual space at CES 2022


The metaverse seems to be expanding. One of the biggest tech companies in the world has also stepped in. Samsung has partnered with Navar Z’s Zepato, a Metaverse platform, to expand its Metaverse application. CES 2022 visitors will be able to access the event through the metaverse.

On the first day of CES 2022, Samsung will showcase a multi-faceted metaverse with the reveal of a platform called My House, which allows users to directly experience a total of 18 Samsung products, including new ones for 2022. My House Naver uses Z’s Zepto metaverse. Platform with over 250 million users worldwide. Through Zepto, Samsung will launch a world map that will let users decorate their home in the metaverse.

Jong-hee (JH) Han, Vice Chairman, CEO and Head of Samsung’s DeX (Device Experience) Division, explained, “At CES 2022, you will be able to see in detail how personal customization technology is applied to Samsung Electronics’s large-scale industry. screen devices, home appliances and mobile products.”

what is my house

My House world map is a space-decorating experience ZEPETO is supporting for the first time. Users can customize the arrangement of furniture and home appliances, but they can also personalize the tone and manner of the space. It takes the Metaverse experience and its value a step further by sparking users’ imagination and stimulating creativity.

“As home appliances get bigger, it’s difficult to actually try to place them in users’ own space. But now, users can not only envision their own unique spaces, but they can also imagine their own dreams, through MyHouse. homes freely,” said Youngwoon Kwon of the Global Marketing Center for Samsung Electronics. “Users will be able to gain a deeper understanding of their preferences and have an exclusive experience of customizing their space.”

Samsung’s foray into the metaverse with the new virtual space at CES 2022 first appeared on BGR India.

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