The two China-based BBK Electronics brands are reportedly leaving some European regions. Here we are talking about Oppo and OnePlus. According to Max Jambor, brands are pulling out of key markets such as Germany, France, the UK and the Netherlands.
I can confirm: OPPO and OnePlus are exiting Europe. Germany, Britain, France and the Netherlands are the first countries to leave.
— Max Jambor (@MaxJmb) March 27, 2023
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While Jamboree has reported the departure, Oppo and OnePlus are yet to pass a statement officially. We’ve contacted both companies for comment and will update the article once we get a response.
It is noteworthy that Oppo and OnePlus collectively achieved a market share of only 5 percent in the fourth quarter of 2022. reports by Counterpoint Research Firm. The same report also revealed that the market share of both the brands was just 6 per cent in the third quarter as well.
Since there is no official reason from the brands for the reported exit, we cannot conclude anything as of now. But according to the report of the research firm, the performance of both the companies was not good at the end of 2022.
In other news, Oppo recently launched its first flip smartphone in the European market last month. The Oppo Find N2 Flip comes as a more specialized version of the Galaxy Z Flip 4.
It offers a large 3.26-inch cover screen and a 6.8-inch primary display. The primary screen has a 120Hz refresh rate and a resolution of 1080 x 2520 pixels. There is Corning Gorilla Glass 5 protection.
The device is powered by the MediaTek Dimensity 9000+ SoC paired with up to 16GB of RAM and 512GB of internal storage. It features dual cameras at the back with a 50MP main lens. Interestingly, it houses a massive 4,300mAh battery.
Find N2 Flip is priced in Europe at EUR 1,199 (roughly Rs. 1,06,297). By the way, the device is also coming to India around the same time. Its price in the country is Rs 89,999. You can read our review of the new flip phone here.
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