While Twitter is busy changing ownership, Koo, an Indian micro-blogging application, is updating its app to accommodate changes in aesthetics and functionality. The changes have been introduced on both iOS and Android.
Ku claims that the new design has been introduced with a user-centric approach. The platform’s interface has been upgraded and Ku claims it is more intuitive and easy-
to navigate. Ku has removed the left gutter location to spread the material from edge to edge to make it easier to see more detail. The move is aimed at reducing noise and clutter, making the app cleaner and ultimately increasing the time spent by the user within the app.
Priyank Sharma, Head of Design, Koo, said, “User delight is at the core of our brand philosophy. We constantly iterate, especially with our user interface, to provide our users with the best possible experience. The introduction of an immersive browsing experience is the first step towards building the best multilingual micro-blogging platform in the world. We have already received a great response from the community and this is just the beginning towards offering a better browsing experience on Ku.”
Ku entered the Indian market as an alternative to American tech giant Twitter. The Indian app tried to capitalize on the local areas with the help of local languages. The app provides opinions in Hindi, Marathi, Gujarati, Kannada, Tamil, Bengali, Assamese, Telugu, Punjabi and English. Additionally, the app is trying to further enhance the user experience by introducing features like dark mode, talk-to-type, chat rooms and live.
The changes come at a time when Twitter is looking at a change in leadership. The micro-blogging site has struck a deal with Elon Musk to sell the platform for over $43 billion. Musk will take Twitter privately after the deal is completed. Musk’s views on free speech have been at the core of the deal. Experts are expecting some grassroots changes from the billionaire in the near future.
Post Ku makes changes to Android, iOS apps, brings new search feature: Check details first appeared on BGR India.