Instagram has announced that it is expanding the ability for every user in the United States to add product tags to their posts. Upon creating a post, all users will be able to tag a brand and then specify a product. Visitors who tap those product tags can get detailed information about the product through the Instagram details page.
Currently, you can tag products in feed only on posts and product tagging only works on public accounts, not private accounts. Instagram is working on making this feature available for Stories.
“We are now giving everyone access to inspire those closest to us by enabling product tagging in posts. From supporting your favorite brands to helping your friends and family find new products they love, sharing products on Instagram just got easier,” the company said in a statement.
When creating a post, use the tagging feature to tag a brand and then specify the product. When someone taps on your product tag on your published feed post, they’ll be able to find detailed information about the product via the product detail page on Instagram and then download the product directly in the app or through the brand’s product detail page. Can buy through
How to add product tag:
Start creating posts on Feed.
Tap ‘Tag People’.
Search and tag the brand first. There should be 2 options labeled ‘People’ and ‘Products’ at the bottom.
Tap on ‘Products’.
Tap the photo to start tagging products. Use the descriptors to find the product. Once you’ve found the product, specify any style and/or color, then tap to add a tag.
Press ‘Share’ to publish the post!
Meanwhile, Instagram revealed a new feature that will make it easier for users to support social causes on the platform. With this feature, every time users search for a hashtag related to a social cause, it will give them the option to support the movement if they wish. They can simply tap on “Support” and choose to “spread the word” via direct messages on the platform or start a fundraiser.
According to the blogpost, “Hashtags have long been a place where people search for new reasons to support on Instagram, and now when you search for specific hashtags associated with certain movements, you’ll have the option to support them. ”
The post Instagram expands product tagging tool to more users: Here’s how to use First appeared on BGR India.