Google said it blocked more than 1.43 million apps from entering the Play Store because they violated its policy.
“In 2022, we prevent 1.43 million policy-violating apps from being published on Google Play partly due to new and improved security features and policy enhancements – in combination with our continued investments in machine learning systems and app review processes . We continued to combat malicious developers and fraud rings, banning 173K bad accounts and stopping more than $2 billion in fraudulent and abusive transactions, Google said via a blog on Thursday.
Google also said that it has “raised the bar for new developers to join the Play ecosystem with phone, email and other identity verification methods, which has contributed to the reduction of accounts used to publish infringing apps”. Gave”.
“We continued to partner with SDK providers to limit sensitive data access and sharing, thereby enhancing the privacy status for the more than one million apps on Google Play. With strong Android platform security and policies, and developer outreach and education, we prevented nearly 500K submitted apps from unnecessarily accessing sensitive permissions over the past 3 years,” the blog post read.
Google also explained how it is working to protect the privacy of people online.
“In 2022, the App Security Improvement Program helped developers fix ~500K security vulnerabilities affecting ~300K apps with a combined install base of approximately 250B installs. We also launched the Google Play SDK Index to help developers evaluate the reliability and security of SDKs and make informed decisions about whether an SDK is right for their business and their users. We will continue to work closely with SDK providers to improve app and SDK security, limit the way user data is shared, and improve lines of communication with app developers. We’ve also recently launched new features and resources to give developers a better policy experience. We’ve expanded our helpline pilot to offer live policy phone support to more developers. And we moderated the Google Play Developer Community so more developers can discuss policy questions and exchange best practices for building secure apps,” the blog further said.
“In addition to the Google Play features and policies that are central to providing a secure experience for users, each Android OS update brings improvements to privacy, security and user experience. To ensure that users realize the full benefits of these advances — and to maintain the reliable experience people have come to expect on Google Play — we collaborate with developers to ensure that their apps are compatible with new Android versions. work uninterrupted. With the new Target API Level Policy, we’re strengthening user security and privacy by protecting users from installing apps that may not have the full set of privacy and security features provided by the latest versions of Android ,” Google added in the post.
Google also talked about implementing new licensing requirements for personal loan apps in Kenya, Nigeria and the Philippines.
“Last year, we introduced new licensing requirements for personal loan apps in key geographies – Kenya, Nigeria and the Philippines – along with more stringent requirements for loan facilitator apps in India to combat fraud. We’ve also clarified that our impersonation policy prohibits impersonation of any entity or organization – helping to give users greater peace of mind that they’re downloading the app they’re looking for. We’re also working to help fight fraudulent and malicious ads on Google Play. Along with an updated advertising policy for developers, we are providing key guidelines that will improve the in-app user experience and prohibit unexpected full-screen interstitial ads. This update is inspired by the mobile apps experience – better advertising standards.’
Google “launched a data protection section in Google Play last year to make it clear to users how their app data is being collected, shared, and protected. We make our data collection, sharing, and protection practices more accessible to our users.” Looking forward to working with the developers on enhancing the data protection section to share with you.
In 2022, “Google Play Store was the first commercial app store to recognize and display a badge for any app that has completed an independent security review through the App Defense Alliance’s Mobile App Security Assessment (MASA).
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