Meta has launched some new “creative expression” features for creators on Facebook, including the ability to create reels of up to 90 seconds, which were previously limited to just 60 seconds. The company made the announcement on Friday through its “Meta for Creators” account on Facebook.
Facebook users can now create 90-second reels
Creators can also now easily create “ready-made” Reels from their Memories, just like they can on Instagram.
The company also introduced a new “grooves” feature that automatically aligns and syncs the tempo in the user’s video with the beat of the song.
With the new “Templates” tool, users can easily create reels with trending templates.
The special thing is that these features have already been launched on Instagram.
Last month, Meta announced that it would join Facebook’s “Why Am I Seeing This Ad?” Updating. Tool, to provide more transparency about how machine learning models are used to serve ads to users.
The company said the tool will explain “how your activity on our technologies may inform the machine learning models we use to shape and deliver the ads you see.”
According to a report by Instagram, Meta claims that Reels are its fastest growing format. Additionally, Reels Play doubled on both Instagram and Facebook over the past year. Hence, Meta plans to bring more new features to this format on both its social media platforms.
For the unversed, Meta said it removed over 24.9 million pieces of content across 13 policies for Facebook and over 7.5 million pieces of content across 12 policies for Instagram in India in January.
Between January 1-31, Facebook received 700 reports through the Indian complaints mechanism, and said it provided tools for users to resolve their issues in 338 cases.
These include pre-established channels to report content for specific violations, self-remediation flows where they can download their data, avenues to address account hacked issues, etc., IT (intermediary guidelines and digital media Ethics) said Meta in its monthly report. Code) Rules, 2021.
With inputs from IANS
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